- Description
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Redefining eye candy. A touch of Physicians Formula Organic Wear 100% Natural Origin Mascara transforms your lashes. For longer, thicker, more voluminous eye lashes, this mascara provides instant results that last. No fibers or dyes and all-natural ingredients.
Who it’s For: Recommended for all skin types.
How It Works:
- 100% Natural Origin Formula contains pure ingredients to provide length, volume, and definition.
- All-natural ingredients are free of harsh chemicals, synthetic preservatives, and parabens.
- 100% recyclable Eco Brush uses plastic bristles to coat each lash.
Results: Bold lashes with 5 times the volume, length, and definition.
Suggested Use: Begin at the base of the lash and move brush upward to coat and build volume. Apply multiple coats for enhanced volume.
Awards:
"Best Natural Wonder" Mascara in the ALLURE 2009 Best of Beauty issue.
Best Eco-Friendly Mascara in SELF in the May 2009 issue.
Best Mascara "Green Beauty Awards" by Cosmopolitan in the April 2009 issue.
Most Lash (and Earth-Friendly) Mascara by O Oprah Magazine in the April 2009 issue. - Product Info
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Beauty Benefits
- Lengthens, defines, and volumizes lashes.
- Creates a bold, sexy look instantly.
- Refines eyes to enhance natural beauty.
- Won’t clump, smudge, or flake.
Skin TypeCombination, Dry, Mature/Aging, Normal, OilyMakeup Key FeaturesNatural and Organic, No Animal TestingMakeup Product TypeMascara - Full Ingredients
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Citrus Aurantium Dulcis (Orange) Fruit Water (Produced from Organic Farming), Glycerin, Iron Oxide, Microcrystalline Cellulose, Glyceryl, Stearate, Water, Beeswax (Apis Mellifera) (Produced from Organic Farming), Jojoba Esters, Tapioca Starch (Produced from Organic Farming), Copernicia Cerifera (Carnauba) Wax (Produced from Organic Farming), Stearic Acid, Glyceryl Caprylate, Aloe Vera (Aloe Barbadensis) Leaf Juice (Produced from Organic Farming), Cellulose Gum, Cinnamic Acid, Cucumis Sativa (Cucumber) Fruit Extract (Produced from Organic Farming), Glycine Soya (Soybean) Oil (Produced from Organic Farming), Oryza Sativa (Rice Protein (Hydrolyzed)), Magnesium Aluminum Silicate, Olea Europaea (Olive) Leaf Extract (Produced from Organic Farming), May Contain: Titanium Dioxide
- Awards
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Allure Best of Beauty, Self BeautyBest Mascara "Green Beauty Awards" by Cosmopolitan April 2009 Most Lash (and Earth-Friendly) Mascara by O Oprah Magazine April 2009
- All of Bloom
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Skin Type: Oily
Non - Sensitive Skin
Complexion: Very FairEco and Eyelash Friendly
"This is a great product all the way around. I was a little hesitant about the brush at first (I had never used a nubby brush like this), but I am a believer now that I have gotten used to it. The brush helped avoid clumps which are a constant problem for me. Also it's a big added bonus that this is an organic product :)"
Skin Type: Normal/Combination
Non - Sensitive Skin
Complexion: OliveNo Thank You!
"I received this mascara for very a very low price (almost free) at a local pharmacy (thanks to all those rewards dollars) and I was really looking forward to trying it. Alas, I was very disappointed! I live in humid Florida and it was summer, but this stuff had absolutely no staying power at all! Within an hour of application, it was all over my face. I threw it out after a couple of uses. "
Skin Type: Oily
Non - Sensitive Skin
Complexion: OliveCan't Live Without
"LOVE IT! Not clumpy, light weight but beautiful. "
Skin Type: Normal/Combination
Non - Sensitive Skin
Complexion: FairSo-So
"Works just as well as the expensive brands, but I tend to find myself having to replace it slightly more often. As a result, I'm not sure if the price break is really a price break since I'm buying it twice as often."
Skin Type: Normal/Combination
Non - Sensitive Skin
Complexion: FairSo-So
"This is an okay day-to-day mascara. It didn't bother my sensitive eyes at all. But the downside was that it didn't give my lashes any boost at all. They just had more color to them, not any extra volume or length. "
Skin Type: Oily
Non - Sensitive Skin
Complexion: Very FairTried-and-True
"I really like this mascara. It doesn't clump, looks great and provides a great lengthening effect. The only downside is that it does smear/wear off easily."
Skin Type: Normal/Combination
Non - Sensitive Skin
Complexion: OliveCan't Live Without
"Best mascara I've ever used!
No clumps, no mess...just a beautiful long lasting eyelash mascara!
My husband always notices my eyes & consistently gives me a compliment! Thanks for a great product!"
Skin Type: Normal/Combination
Non - Sensitive Skin
Complexion: FairSo-So
"I bought this because I like organic products. It works well, but it does smear pretty bad compared to other mascaras. If you wear contacts, I don't recommend it."
Skin Type: Dry
Non - Sensitive Skin
Complexion: FairNot For Me
"I was really excited to find an all natural mascara, but I'll be going back to my Rimmel and L'Oreals. I like a fairly subtle look to my lashes, and this goes on very thick (spider eyes!!) clumped on the lashes very easily. Also, it never quite dries no matter how long you wear it so it smudges very easily. "
Skin Type: Normal/Combination
Sensitive Skin
Complexion: FairCan't Live Without
"I love this mascara. It doesn't clump and makes my lashes look naturally long and full."
Skin Type: Normal/Combination
Non - Sensitive Skin
Complexion: FairAlways In My Bag
"What attracted me to purchase it was of course because it's an organic product. It also advertises that it lengthens, volumizes, and defines and it definitely does. I just use this one mascara now instead of applying my usual 3 to 4 different ones. I will definitely repurchase or try other Physicians Formula's mascara in the future."
Skin Type: Normal/Combination
Non - Sensitive Skin
Complexion: FairSo-So
"I like this, it performs quite well for an all organic mascara. The wand works pretty nicely and the formula is good. My only two complaints are that it flakes easily, leaving little bits of products on the lower area of my eyes; which sit there and enhance my already darkish circles. Finally I just don't like the packaging design. It is a bargain for an all organic mascara, I just wish it would perform better and it were prettier!"
Skin Type: Normal/Combination
Non - Sensitive Skin
Complexion: FairNot For Me
"This product was OK. I didn't like the wand - it didn't give me the ability to apply the mascara as I would have liked. The mascara itself was fine, but not having a wand that I was comfortable with left me disinterested in purchasing again."
Skin Type: Normal/Combination
Non - Sensitive Skin
Complexion: OliveCan't Live Without
"I use this one daily and I friggin swear by it. I LOVE THIS MASCARA, it replaced my falsies mascara! Everyone should get this, it doesn't dry out and makes my lashes insanely lush and amazing *-*"
Skin Type: Normal/Combination
Sensitive Skin
Complexion: FairTotal Bargain
"Out of all drugstore cosmetics this is my pick for mascara! I'm not putting any scary chemicals near my eyes and it lasts a long time. When it is brand new you do need to clean off the brush before using as it can be very clumpy. I think this is because the tube is so full so it is a problem I am willing to work around. The only other negative is that I do get black under my eyes after a while. But I do with all drugstore brands and to be honest I have only found one mascara ever that won't smear and it's three times the price of this but that's for a different review..."
Skin Type: Dry
Sensitive Skin
Complexion: MediumWorth the splurge
"It has a drier formula, kind of similar to Covergirl LashBlast. I did like it, though. It made my lashes really long! I'm not too fond of such a dry formula just because of how long it takes to get results."
Skin Type: Normal/Combination
Non - Sensitive Skin
Complexion: FairCan't live without
"I like this mascara a lot. It gives you a fully curved lash and does well at separating your lashes. "
Skin Type: Dry
Non - Sensitive Skin
Complexion: Fair
"THis is a decent mascara. It's good for a natural option. IT isn't as dramatic as I like but it does just fine if you're more of the natural look type of gal. "

