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Beauty Benefits
  • An award-winning daily shampoo for extremely dry and brittle hair.
  • Gently cleanses and softens hair, leaving it manageable and shiny.
  • An advanced silkening formula that transforms the texture of dry, brittle hair.
Haircare Product Type
Haircare Concern
Dry and Brittle

Winner of SELF magazine’s Best Shampoo and Allure’s Best Shampoo for Dry Hair, Redken All Soft Shampoo uses an exclusive Silk-Luxe Complex with gold camelina, natural plant oils, and silk amino acids to wrap hair in softness and give it movement and luminous shine. It gently washes away daily dirt and grime and nourishes your hair with strengthening proteins. When paired with All Soft Conditioner, your hair will have manageability and unbelievable softness.

Who It’s For: Recommended for dry hair.

How It Works:

  • Avocado oil is a rich conditioner that moisturizes hair and scalp.
  • Gold camelina adds luminous shine to hair.
  • Olive oil is a rich emollient to keep hair velvety soft and hydrated.
  • Silk amino acids penetrate the hair shaft and moisturize and strengthen hair.

Suggested Use: Apply to wet hair, massage into a lather, rinse.


Samantha Flippin

Skin Type: Dry
Non - Sensitive Skin
Complexion: Olive


"Makes my hair much softer and more manageable."

Shannon Aistrop

Skin Type: Normal/Combination
Non - Sensitive Skin
Complexion: Medium

Worth The Splurge

"Love this shampoo, smells great and my hair loves it"

Beth Glaeser Hairstylist

Skin Type: Oily
Non - Sensitive Skin
Complexion: Olive

Can't Live Without

"LOVE LOVE LOVE! When I use this, my hair is so soft and shiny and bouncy and everything else one thinks healthy hair should be. A must try!"

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