Almay One Coat Get Up & Grow™ Mascara

Beauty Benefits
  • Soft touch brush delivers lash-strengthening conditioners.
  • Helps lashes grow longer and fuller.
  • Great, vibrant color for lashes.
  • Safe for sensitive eyes.
Skin Type
Combination, Dry, Normal, Oily, Sensitive
Makeup Key Features
Hypo-Allergenic, No Animal Testing
Makeup Product Type
Works For
Thin/Short Eye Lashes

Almay One Coat Get Up & Grow™ Mascara is a highly awarded, innovative lash formula that helps lashes stay strong and resists breakage. It also provides long-lasting color, volume, and definition. This provitamin formula has won the Redbook MVP Award and the 2011 Health Beauty Award. It is safe for sensitive eyes, ophthalmologist tested, and hypoallergenic.

Who It’s For: Recommended for all mascara users.

How It Works:

  • Beeswax is a strong, all-natural hair and lash fixative.
  • Stearic acid is a thickener and an emollient to soften and hydrate lashes.
  • Acacia gum thickens the formulation for long-wearing results.
  • Iron oxide provides the pigment for this incredibly intense and long-wearing mascara.

Suggested Use: Using the included brush, apply from the base of the lash to the tip.

2011 Redbook MVP 2011 Health Beauty Award

Kimberly Medina

Skin Type: Normal/Combination
Non - Sensitive Skin
Complexion: Fair


"A great mascara that really amps up the look of your lashes. The only down side is that this mascara isn't waterproof. "

dawn cray

Skin Type: Dry
Non - Sensitive Skin
Complexion: Fair

just okay

"Loved the color, but without a lash conditioner under it the smudging starts within an hour of putting it on."


Skin Type: Normal/Combination
Non - Sensitive Skin
Complexion: Fair


"I actually really enjoy this mascara. It is very thickening for my lashes. It is pretty black too which is what I look for in a mascara also. The brush isn't that great for bottom lashes though."

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